Overview:
Tailgating has become a fixture of American culture as beloved as Coca-Cola, the iPod, and steroid abuse. What could be more American than getting together with friends and family to get sunburned and eat food out of the bed of a pickup truck in a crowded parking lot on game day?
Problem:
The truth is, the food could be better. MUCH better.
To the horror of tailgaters everywhere, unspeakable foods of unknown origin are creeping into tailgating events across the state — Edamame? Arugula? Humus? They sound more like turf you’d play on rather than something you’d actually want to put in your body. The football itself has more taste!
Recently, one tailgating party-goer had the nerve to bring a processed deli tray made the night before. “What was I supposed to do? I couldn’t find any place open where I could pick up fresh, hot food for our noon game,” he complained while being poked by disgusted friends with giant foam fingers. Other partygoers tried to make the best of a bad situation, dipping ham and turkey rolls into the humus and topping them with edamame. But they were soon seen crying like French schoolgirls, grumbling and stumbling off to other parties in search of more satisfying food choices. It seems bad tailgating food has reached epidemic proportions.
Solution:
Smithfield’s Chicken ‘N Bar-B-Q is fighting back against this terrifying invasion of mystery tailgate foods. Armed with real Southern hospitality and authentic food made fresh from an old family recipe, Smithfield’s is reminding tailgaters everywhere that “It’s just not a tailgate without the bar-b-q!”
All the bar-b-q, chicken, side items, hushpuppies and tea featured in Smithfield’s Real Tailgate Special are made fresh every day. And on game days, certain Smithfield’s locations open at 8:00 a.m. so you can kick off every single tailgate with real food that’s hot and fresh instead of old and cold.
Results:
Recent studies performed by the Smithfield’s Institute of Bar-B-Qology indicate that those who purchased “The Real Tailgate Special” were healthier, happier and more popular, with fewer abrasions, burns, and contusions, more friends, fuller wallets and fewer personality disorders than the average tailgater.
Scientific analysis, psychological surveys and physiological responses also revealed that the very presence of Smithfield’s bar-b-q on game day generated enough pull to actually cause a tailgating event to form spontaneously out of thin air. This phenomenon, known as “Tailgate Gravity,” provided incontrovertible scientific proof that “It’s just not a tailgate without the bar-b-q!” Look it up on the internet!
Visit www.realtailgate.com to find out more!
